Genre Research

What is genre?

Genre is a critical tool which helps us study texts and audience responses to texts by dividing them into categories based on common elements

David Duff
''Genre is a recurring type or category of text, as defined by structural, thematic, and/or functional criteria."

What are the different types of sub genres?

Steve Neale (1995) - "Genres are not 'systems', they are processes of systematization" i.e. they are dynamic and evolve over time.

All genres such as pop and rock have sub genres which are basically another genre within a genre for the audience to specify and have more of a specific choice. The sub genres can often vary very differently or just slightly. So I've tried to establish the meaning of genre I will now start to look at the type of genre my group and I will use in our video, were starting to look at how were going to develop our music videos. After getting into out previous groups from AS with a new member to our group, Oyinda. We first started our research by looking at different genres. We didn't know there were so many genres, here are a few we found so far:

• Pop


• Rock


• Dance


• Classical


• Rap


• Electro


• Indie


• Country


• Dubstep


• Alternative


• HipHop


• Garage


• Bashment


• Jaz


• Funkyhouse

What Genre attracts me the most?

I think pop genre attracts me the most for my music video, this is because we all listen to pop music and are familiar with new songs and pop artists. I like how pop genre has different

Pop music Research.

Pop music came from the Rock and Roll movement in the 1950s and came from the term 'popular music; popular music is associated more with a variety of ages whereas pop music is mainly aged at teenagers and young adults

... why is this?

Teenagers are usually the age group who have the most amount of 'throw away money' to buy non essentials such as DVD's and CD's, therefore when company's aim music at the younger generation they know they'll be receiving in return a big profit. Pop genre is everywhere in the music industry and targets teenagers and young adults through mediums like magazines, radio and adverts. It's often that the lyrics and videos reflect a teen life therefore we can relate to these songs, allot of contemporary pop songs are about love, romance, sex, drugs etc.

Pop music belongs to a number of genres therefore having a wide appeal to its audience. Since pop music was first generated it has absorbed influences from other genres.
For example early pop music took influences from ballads, gospel and soul music and Jazz.



What are the main generic characteristics of pop genre?

Musicologists often identify the following characteristics as typical of the pop music genre:

• pop focuses more on recording, production, and technology, than performancee


• conforms to trends


• pop music encourages dancing

The medium of pop music is the song,lasting a few minutes, accompanied with a rhythm, and a structure. Common traits of pop songs are the verse, then the chorus then the verse again.

Pop songs often focus on cheesy lines, hooks, melodies and choruses to hook the consumer. The lyrics of pop songs focus on themes often associated with love and romantic relationships.

What Iconography does pop genre use?




I see Pop genre as being very quirky, fun and colorful. I think pop genre represents young fresh ideas well. You often associate random quirky objects such as cupcakes, teacups, bicycles, bows, and polka dots with contemporary pop videos. These connotations help you understand the video and song better and mirror the storyline behind the video.